NSSF is the trade association for America's firearms industry.
Our mission: To promote, protect and preserve hunting and the shooting sports.
NSSF is the trade association for America's firearms industry.
It's mission: To promote, protect and preserve hunting and the shooting sports.
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Posts Tagged ‘Voice of the customer’

Marketing Innovator Gerry Katz Joins Executive Management Seminar Speaker Lineup at 2017 SHOT Show


We have just received news that Gerry Katz, one of the most well-regarded marketing minds in America today, has agreed to speak at SHOT Show’s newest educational forum, our 2017 Executive Management Seminar. Currently serving as vice chairman of Waltham, Massachusetts-based Applied Marketing Science, Katz is a recognized authority in the areas of innovation, new […]