NSSF is the trade association for America's firearms industry.
Our mission: To promote, protect and preserve hunting and the shooting sports.
NSSF is the trade association for America's firearms industry.
It's mission: To promote, protect and preserve hunting and the shooting sports.
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NSSF Blog

Wildlife Needs Hunters and Shooters to Thrive

Yes, “We built that,” but the work is far from over. Here’s how you can do your part to secure our heritage and lifestyle for the next generation Healthy wildlife populations and habitat ARE NOT a product of nature. That’s a fairly bold and rather counter-intuitive statement, but in an era of threatened natural resources […]



NSSF Encourages State Wildlife Agencies to Attend Industry Summit

The National Shooting Sports Foundation is holding its annual Industry Summit June 6-8 in Pittsburgh, Pennsylvania, at the Pittsburgh Marriot City Center.



The Customer-Centric Show

“No one ever goes to a retail store to see what’s old.” The same applies for trade shows. So this year the SHOT Show tried out a new idea — the Next Pavilion.



State Lawmakers Forget State Law and Their Oaths of Office

Seven Arlington and Alexandria, Virginia state lawmakers apparently see nothing wrong with opportunistically trying to use their offices and collective influence to disrupt a legitimate business, NOVA Armory, a federally licensed retailer, set to open this month.



Hunting For A Cause — The Benefits of Cause-Related Marketing

Cause marketing promotions, if done correctly, have the power to increase corporate profits and create shareholder value, strengthen or revitalize brand image and, in some instances, be the deciding factor in cause-conscientious customers choosing one company’s product over a competitor’s.



Hillary’s Drive-By Attack on Guns

Her claim that a 2005 law supported by Sanders gave gun manufacturers ‘immunity’ is pure fiction.



How Bad Are Guns? As Bad as Tobacco, According to the Violence Policy Center

Sugarmann is lead author of his organization’s latest propaganda exercise called “Start Them Young,” covered recently by the New York Times and which is an assault on the firearms industry, to be sure.



Employee Background Checks — Yes, You Should

How can you determine if the members of a store team are prohibited from being in active or constructive possession of firearms? An employee background check program!