NSSF is the trade association for America's firearms industry.
Our mission: To promote, protect and preserve hunting and the shooting sports.
NSSF is the trade association for America's firearms industry.
It's mission: To promote, protect and preserve hunting and the shooting sports.
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Safety

NSSF Members Amplify the ‘Own It? Respect It. Secure It.’ Initiative


In June, the National Shooting Sports Foundation unveiled the “Own It? Respect It. Secure It.” initiativeto amplify our industry’s long-standing commitment to firearm safety and build upon decades of successful public outreach and education. We have worked tirelessly to provide firearm owners with educational resources and safety kits that help prevent accidents and unauthorized access […]



Reagan National Airport Says No to Public Service Ads Deemed OK at 5 Other Airports


Project ChildSafe is About Safety, Not Politics – and Yet … Project ChildSafe, run by the National Shooting Sports Foundation, is the firearms industry’s longstanding program to promote safe firearms storage. Since 2003, Project ChildSafe has partnered with law enforcement agencies in all 50 states to distribute more than 36 million safety kits, including cable-style […]



NSSF’s Project ChildSafe Takes Second Annual S.A.F.E Summer into Communities Nationwide


Project ChildSafe, in partnership with NSSF, announces the second annual S.A.F.E Summer campaign, a part of Project ChildSafe’s ongoing program to emphasize the importance of responsible firearm storage — particularly while children are home from school and more likely to be unattended. Each month, Project ChildSafe will recognize and spotlight local leaders nationwide who are […]



NSSF Urges Target Shooters and Hunters to Help Prevent Wildfires


Provides Warning Poster and Audio PSA The cost of fighting wildfires will increase by nearly $500 million this year, according to new federal study, bringing the annual total to $1.8 billion—a staggering amount that does not include other tolls on property, wildlife, habitat and humans. With that in mind, the National Shooting Sports Foundation encourages […]



Project ChildSafe Gains 500 Supporter Organizations


Firearm industry program distributes free safety kits in 47 states since January NSSF announced today that more than 500 retailers, sporting clubs and conservation organizations have signed on to support its Project ChildSafe program and promote the message of “Own It? Respect It. Secure It.” to help prevent firearm accidents. “Reaching 500 supporter organizations for […]



How the Firearms Industry Leads the Way on Gun Safety And What the Anti-Gun Activists Won’t Acknowledge


Recently, an acquaintance encountered a church member in the Washington, D.C. area handing out material advocating the need to end “straw purchases” of firearms – the term that describes when someone who is not prohibited buys a firearm on behalf of someone who is.  He struck up a conversation with the person, who went on […]



What Real Gun Safety Looks Like (And It’s Not From Bloomberg)


With media giving attention to yet another Michael Bloomberg-funded gun-control organization calling itself a gun “safety” group, the National Shooting Sports Foundation feels compelled to point out that credible, effective firearm safety efforts don’t involve divisive tactics, sanctimonious rhetoric and videos designed to frighten parents away from responsible firearm ownership. Everytown for Gun Safety, the […]



FBI Preliminary 2013 Numbers Show Violent Crime Continues to Drop


Taking another look at what gets coverage, firearms sales and public opinion It has become almost an article of faith in the firearms industry that even reports from our federal government that show a continuing decline in crime will get little media attention.  And so it was again with the release this month of the […]



Orders for NSSF Safety Education Materials Skyrocket in 2013, Top 3.6 Million


Demand for the National Shooting Sports Foundation’s safety and education materials skyrocketed in 2013, with more than 3.6 million safety literature items and safety DVDs being ordered, an increase of 47 percent compared to 2012. Orders for NSSF’s popular educational brochure “Firearms Safety Depends on You” reached 2 million in 2013, while orders for another […]



GunBroker.com NASCAR Drivers Race for Gun Safety and Project ChildSafe


At NSSF, we know who we’ll be rooting for at the NASCAR Camping World Truck Series race Friday night at Daytona International Speedway. It will be the No. 24 Chevrolet Silverado owned by NTS Motorsports and driven by GunBroker.com-sponsored drivers John King and Brennan Newberry. The reason we’re excited about this race is that the […]



ABC Report Only Questions, but Orange County Sheriff Acts to Keep Guns Out of the Wrong Hands


On Friday evening, ABC News 20/20 highlighted what can occur, thankfully in decreasing instances, when children obtain firearms that are left unsecured by their owners. This is being addressed through a very successful industry program aimed at reducing firearms accidents, which now amount to less than 1 percent of all fatal accidents in the home, […]



Tips for a Safe New Year


As another holiday season winds down, we hope that it was an enjoyable time for you and your loved ones. If you were among the many Americans who received the gift of a firearm this year, let me be among the first to congratulate you. Whether it’s your first, or a welcome addition to your […]



Biden Gets It Right (Finally)


Joe Biden doesn’t have the best track record as a go-to source for common sense when it comes to firearms. After all, the vice president advocated protecting one’s home by randomly firing a shotgun into the air, an act that is both dangerous and illegal. He was also tapped as the Obama administration point person to push a […]



America’s Love of Technology Meets Firearms in an Imperfect Union


“America may love apple pie and baseball, but technology would arguably rank a close third in our national affections,” wrote the editor of the RealClear Technology website. Many of us would agree. And because we live in a country, where thousands of people camp out overnight to buy the latest version of the iPhone, we […]



Cabela’s Partners With NSSF and Project ChildSafe to Promote Firearms Safety


NSSF and Cabela’s Announces New Partnership with Project ChildSafe to Promote Firearms Safety The National Shooting Sports Foundation and Cabela’s Inc., the World’s Foremost Outfitter of hunting, fishing and outdoor gear, announced a new partnership to promote firearm safety in support of NSSF’s Project ChildSafe program. “Both Cabela’s and the National Shooting Sports Foundation place […]



Americans Skeptical of ‘Smart Guns’; Oppose Their Legislative Mandate, National Poll Finds


New NSSF Report Shows Americans are skeptical of Smart Guns By a wide majority, Americans are skeptical of the reliability of technology intended to prevent all but authorized users of a firearm from being able to fire it. They also say overwhelmingly that they would not be likely to buy such a so-called “smart gun” […]



Bloomberg Misleads with Guns to Cars Comparison


Bloomberg News recently published an editorial called, “Why Guns Will Soon Top Cars on List of Killers.” Not surprisingly, the author, Francis Wilkinson, picks and chooses his data to argue that automobiles are getting safer while the firearms industry “has resisted even attempting similar gains.” It’s easy to get data to tell a pre-conceived, inaccurate […]



NSSF Members Get Involved in Promoting Project ChildSafe


Project ChildSafe is increasingly gaining momentum — and our progress to date wouldn’t have been possible without each of our supporters, partners and NSSF member organizations. During our S.A.F.E. Summer campaign this year, we provided more than 100,000 firearm safety kits to our law enforcement partners across the U.S.  I want to personally thank those […]



Project ChildSafe by the Numbers


Over the past decade, we’ve distributed more than 36 million firearm safety kits to law enforcement agencies through Project ChildSafe. Our efforts help prevent firearm accidents and keep guns out of the wrong hands. Yet due to lack of funding, today we’re only able to provide for 30 percent of the 1,000 safety kit requests […]



NSSF Releases ‘Proud to Be a Firearms Owner’ Pocket Card


With its new “Proud to Be a Firearms Owner” pocket card, NSSF is arming the nation’s 100 million gun owners with facts they can use to demonstrate they are law-abiding, safe, passionate in their defense of the Second Amendment and major supporters of conservation through their purchases of firearms and ammunition. “Firearms owners have been […]