NSSF is the trade association for America's firearms industry.
Our mission: To promote, protect and preserve hunting and the shooting sports.
NSSF is the trade association for America's firearms industry.
It's mission: To promote, protect and preserve hunting and the shooting sports.
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National Hunter Incident Report Clearinghouse Data


Hosted and maintained by IHEA-USA, the National Hunter Incident Report Clearinghouse (HIC) maintains hunting incident records from across North America.



Olympians Have Rio in Their Sights


Olympic fever will settle across the country in the coming weeks. The Olympics will kick off on Aug. 5, in Rio de Janeiro.



Free Project ChildSafe Gun Locks Ready for Shipment


The Project ChildSafe firearm safety kits, which include a gun lock and safety brochure, have arrived and are ready for shipment to your agency.



Developing an Appreciation for Conservation Science (in Spite of Those Cute Bear Cubs)


There is no better way to appreciate conservation than seeing it in action in the field. Monitoring bears in Connecticut and elsewhere serves many purposes.



Learn from Your Peers at the 2016 NSSF Industry Summit


NSSF strongly encourages game and wildlife agency professionals to attend the 2016 Industry Summit.



Cabela’s Outdoor Fund Grant Helps Provide Gun Locks to State Agencies through NSSF’s Project ChildSafe Program


NSSF will make Project ChildSafe gun locks and safety education literature available to all 50 state fish and wildlife agencies in 2016, thanks to a generous grant through the Cabela's Outdoor Fund.



A Billion Reasons to Spread the Word on WSFR


On March 7, the U.S. Fish and Wildlife Service announced that more than $1.1 billion will be available to state fish and wildlife agencies this year through the Wildlife Sport Fish Restoration (WSFR) Program.



NSSF Encourages State Wildlife Agencies to Attend Industry Summit


The National Shooting Sports Foundation is holding its annual Industry Summit June 6-8 in Pittsburgh, Pennsylvania, at the Pittsburgh Marriot City Center.



Focusing on Tomorrow


The Baby Boomers generation, age 51 to 69, has provided the highest level of participation among hunters over the last 25 years, but as these hunters age and face obstacles that prevent them from going afield, who will take their place?



Multi-Cultural Interests in Target Shooting


A primary mission of the NSSF is to increase participation in the shooting sports. To help the industry adapt to changing times, NSSF is testing how to effectively engage new and diverse audiences through hands-on pilot initiatives.



The Need to Reel in New Hunters


Selling a hunting license is a challenge, but each license sold represents political strength for the hunting community, potential sales for the hunting industry and more dollars for conservation.



Your State Agency’s New Year’s Resolution


To help reduce the high churn rate of hunting licenses and improve convenience for customers, the NSSF has been encouraging states for the past several years to offering automatic license renewals. In 2015, Florida has become the first state to do so.



Key Information to Increase Hunter Participation


People with similar lifestyles, attitudes and interests consume similar types of goods and services and, by extension, typically live in neighborhoods populated by similar people.



Hints to Recruit and Retain New Hunters


You can categorize hunters as new, intermittent and regular. All are essential to sustaining hunting participation, which translates into conservation revenues, product sales and greater political strength.



A Hunting and Marriage Comparison


Once a couple exchange their vows, the work toward building a long-term, hopefully life-long relationship begins. For hunting supply manufacturers and retailers, wildlife management agencies and other members of the hunting community, the same challenge begins when a person buys his or her first hunting license.



Project ChildSafe Unites with Fish & Wildlife Agencies Across U.S. in Urging Americans to Hunt “S.A.F.E.” This Fall


NSSF and nearly 30 state fish and wildlife agencies have joined forces in encouraging Americans to "Hunt S.A.F.E." this fall by remembering to handle, transport and store firearms responsibly.



New Facts to Help Us Retain Our Hunting Customers


If hunters are an important part of your business, then you need to understand as much as possible about who makes up that market segment.