NSSF is the trade association for America's firearms industry.
Our mission: To promote, protect and preserve hunting and the shooting sports.
NSSF is the trade association for America's firearms industry.
It's mission: To promote, protect and preserve hunting and the shooting sports.
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NSSF Blog

Marketing Guru Dan Coates to Share Insights at 2017 SHOT Show University

If your staff is as varied in age as family reunion, you don’t want to miss the SHOT Show University session “Managing in the Multi-Generational Workplace,” moderated by Dan Coates, President and co-founder of New York City-based Ypulse.



NSSF Responds to Harvard, Northeastern University Survey Coverage

Our experience tells us that it is impossible that just 3 percent of gun owners would hold 50 percent of the guns in America.



Hats Off to Jason Falconer, Who Stopped Minnesota Mall Attack

This past weekend, a man wielding a knife stabbed 10 people in a crowded mall in St. Cloud, Minnesota. Fortunately, no one was killed—but that was largely due to the actions of Jason Falconer, president and owner of NSSF member business Tactical Advantage. Falconer, a law enforcement officer who was off-duty at the time and shopping […]



What you Find When You Unpack Mrs. Clinton’s ‘Basket’

We believe Mrs. Clinton would gladly place “gun owners” into her “basket of deplorables.”



NSSF’s Customized Market Reports—Taking the Pulse of the People and Businesses Around Your Enterprise

NSSF’s Customized Market Report (CMR) is the easiest way to obtain a precise picture of your business and its potential for success.



VIDEO: Hillary Clinton’s Plan for Guns

Will Hillary Clinton render the fundamental human right to keep and bear arms for defense impossible to exercise? You be the judge.



What to Do with Ammunition Affected by Flood Waters

Err on the side of caution and safety and don’t attempt to salvage or use ammunition that has been submerged.



Hillary Clinton Wrongly Blames (a Few) Gun Stores

Facts are not stopping Hillary Clinton from misrepresentation and vilification in pursuit of her gun-control agenda and playing to her political base.